Rally champions to make a mark on the Coffs Coast
In September, the best rally car drivers will once again make their way to Coffs Harbour for three days of high-octane action.
The event will be the 10th round of this year's World Rally Championship as well as the penultimate fourth round in the Australian series.
Proud Sawtell girl, three-time Australian Ironwoman champion and Rally Australia ambassador Courtney Hancock says the event will be an opportunity "to showcase the Coffs Coast to the world".
"This is one of the most beautiful parts of Australia and now with Rally Australia it's also one of the most exciting," Miss Hancock said.
"I personally can't wait for all the stars and cars and their supporters to arrive - and hopefully even get to a ride in a rally car.
"It's going to be exciting."
Last year's event saw Coffs Harbour broadcast to a global audience of more than 46 million people, as well as 56,028 spectators lining the sidelines as well as almost 4000 people in the city centre for the Rally Show.
Rally Australia chairman Ben Rainsford said "the challenge is on to make this year's event bigger and better than ever".
"Several enhancements to the timetable promise a feast of rally spectating to the south, west and north of the competitors' service park at the C.ex Coffs International Stadium," he said.
Mr Rainsford said the 50km Nambucca special stage and a new section run at night at Valla would provide fans with a true taste of traditional rallying.
This is the third year that Coates Hire has come on board as the naming rights sponsor of Rally Australia. The event is also expected to deliver a scope of economic benefits to the region.
The Rally will be staged on the Coffs Coast from September 10 to 13 and will also feature rounds of the Australian Off Road Championship.
The Coffs Coast has also secured a bid to host the titles in 2016 and negotiations are under way for 2017.